
Do you buy traffic or own it? It makes all the difference to marketing
Take a look at every single marketing expense in the budget. Then tick them off one by one. How much do you spend on display ads every month? Or on social media? How many events do the sales and...
Inbound Marketing, SEO, Digital Marketing, Website Traffic | Sep 22, 2021

Digital marketing – raise your game. Go fast from ideas to execution
Having great ideas is one thing With digital marketing the biggest advantage is the ability to take an idea and run with it in the shortest possible time. You can literally have an idea overnight,...
Digital Marketing, Hubspot CMS | Dec 21, 2020

A Quick Digital Marketing FAQ
At BlueOshan our goal is to simplify digital marketing for you. If you’ve been enjoying our blogs so far, I would recommend checking out our podcast on Soundcloud. Today’s blog is focused at...
Inbound Marketing, SEO, Website, Digital Marketing | Feb 6, 2019

5 Inbound Marketing Secrets
Being a digital marketing agency, we have racked up some experience in the field of inbound marketing. We know that there are certain strategies and practices that need to be considered when it comes...
Inbound Marketing, Digital Marketing | Dec 18, 2018

The Primer App By Google
Recently, a friend of mine suggested this wonderful app called Primer. A Google product, Primer teaches you the basics of digital marketing and other topics with respect to the Google search engine...
Digital Marketing | Dec 3, 2018

The State Of Virtual Reality Marketing
While it might not be as popular as Augmented Reality (AR) yet, Virtual Reality (VR) has carved a place for itself within digital marketing and it is here to stay. One of the reasons the trend of VR...
Digital Marketing, Virtual Reality Marketing | Sep 7, 2018

How Employees Can Have a Role in Digital Marketing [Podcast]
In today’s podcast, Kumar and Rohin discuss the importance of having employees contribute to the digital marketing efforts of a company. With the increase in the number of internet users in India,...
Inbound Marketing, Digital Marketing, Podcast | Sep 5, 2018

Conversational Commerce - The Rise of Voice Assistants
A few weeks back I came across a wonderful podcast by the folks at Emarketer. It was on the rise of voice assistants or digital assistants that were becoming popular in American households. The...
Digital Marketing | Aug 16, 2018

When Technology Meets Advertising
Informing your audience, offering them an immersive experience while entertaining them and even personalisation of content—the rise in the use of technology in advertising and marketing has brought...
Digital Marketing, Advertising | Jul 25, 2018

Video Takes Over B2B Marketing - Part 2
So, based on what you’ve read in part 1 of this article, it is pretty clear you should be using video as part of your marketing strategy. And it is becoming a necessity for B2B companies as well. A...
Digital Marketing, B2B Marketing | Jul 23, 2018