
How WhatsApp Chatbots can help foster a thriving teaching-learning environment in Educational Institutions?
These days, the WhatsApp notification sound is the alarm for my son to sit down for his studies. Yesterday, I sent a two-minute video recording of my son narrating a story as part of his oral...
Marketing Technology, Conversational Marketing | Aug 31, 2020

Why could WhatsApp Business Automation be the most influential digital communication channel for Retailers?
Did you know that the average WhatsApp user checks WhatsApp (the most used messaging app), 23 times a day? For sure, WhatsApp is fast becoming the new consumer to business messaging platform. And...
Marketing Technology, Conversational Marketing | Aug 10, 2020

Voice-based technology is getting louder and louder in marketing and sales
Commerce technology has come a long way raising B2B customer expectations. Buyers have more demands from sellers throughout the sales funnel from simpler ordering processes to more accurate intuitive...
B2B Marketing, Conversational Marketing, Digital Assistants | Nov 16, 2019

More Than Just Live Chat - Part 2
In our previous piece we’ve discussed what Conversation Marketing is and learned about Intercom. Now let’s take a look at what Drift has to offer.
Conversational Marketing | Jul 18, 2018

More Than Just Live Chat - Part 1
Conversation Marketing is nothing new, if you consider it for what it is at its root. Think back, remember when you went to buy something from a shop, and dealt directly with the shopkeeper. There...
Conversational Marketing | Jul 14, 2018