Insights and Trends

Capture intelligence for analysis. If you knew what works for your customers, you would do more of it - and that's where we help to build your understanding and the routes available to establish customer relationships

insights and trends
Insights and Trends

Capture intelligence for analysis. If you knew what works for your customers, you would do more of it - and that's where we help to build your understanding and the routes available to establish customer relationships

How often do you check on customers using your product?
How often do you check on customers using your product?

It’s better than asking customers what they want A company manufacturing a product believes they’ve taken largely care of major issues before it reaches customers. It’s just the first step. If the...

Hubspot, Hubspot CMS | Apr 28, 2021

Why viral marketing campaigns are a bad idea
Why viral marketing campaigns are a bad idea

You attract the wrong audience

Hubspot CRM, Customer Journeys | Apr 19, 2021

For better lead conversions, Use the HubSpot flywheel
For better lead conversions, Use the HubSpot flywheel

The slip between cup and lip Marketing and sales is all about managing leads well – getting customers to move with minimal friction from entry points to conversion. Some customers will advance...

Hubspot, HubSpot Flywheel | Apr 13, 2021

Should you chase customers? Or understand them?
Should you chase customers? Or understand them?

Aggression is outdated Sales stories follow a familiar formula. The client who refused to take calls finally grants a couple of minutes to the persistent sales person. And those two minutes...

Hubspot CMS, Customers | Apr 5, 2021

What parts of marketing should you automate?
What parts of marketing should you automate?

Is that a tough question? The easy answer – the repetitive stuff. But can you truly identify what is repetitive and what is not? To do that, you have to evaluate where you and your team spend the...

Hubspot, Marketing Automation | Mar 30, 2021

Why HubSpot is more than a CRM
Why HubSpot is more than a CRM

At the first level Customer Relationship Management (CRM) is about managing several aspects of a customer relationship – from the time customers have expressed a willingness to engage right...

Hubspot, Hubspot CRM | Mar 22, 2021

How to make your HubSpot investment work – short term and long term
How to make your HubSpot investment work – short term and long term

Prime the pump When you make an investment in HubSpot, things don’t change overnight –There are changes to be made to the way you work, or the way your team works. There’s an adjustment period...

Hubspot, Hubspot CRM | Mar 15, 2021

All marketers aboard HubSpot!
All marketers aboard HubSpot!

It’s all about customer journeys The origin of the phrase, naturally enough, started with train guards signaling that passengers had boarded the train and it was ready to depart. That simple...

Hubspot, Hubspot CMS | Mar 8, 2021

Expanding your base of customers is a lot easier with Hubspot CMS
Expanding your base of customers is a lot easier with Hubspot CMS

  Engagement provides a trail of insights Customers may not be easy with the compliments but their interest in your products and solutions can be gauged in different ways. Think of how Facebook...

Hubspot CMS, Content | Mar 1, 2021

THE MAGIC OF TRAFFIC
THE MAGIC OF TRAFFIC

GO BEYOND COUNTING It’s quite intriguing that a term commonly associated with transportation became the yardstick by which websites and applications are evaluated. Traffic numbers on busy roads...

SEO, Website, Hubspot CMS | Feb 16, 2021

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