Insights and Trends

Capture intelligence for analysis. If you knew what works for your customers, you would do more of it - and that's where we help to build your understanding and the routes available to establish customer relationships

insights and trends
Insights and Trends

Capture intelligence for analysis. If you knew what works for your customers, you would do more of it - and that's where we help to build your understanding and the routes available to establish customer relationships

Your tech stack should ease business pressure, not add to it
Your tech stack should ease business pressure, not add to it

Spreadsheets and email are the base tech stack for companies that have grown before processes were put in place. Then, it becomes cumbersome. Following up with customers, making projections, managing...

Hubspot | Nov 15, 2022

New ecommerce fulfilment possibilities with HubSpot integrations
New ecommerce fulfilment possibilities with HubSpot integrations

Once a customer on an ecommerce portal clicks the ‘Buy’ button and pays, is the transaction over? As long as the product can be used by the customer right away, the sale concludes with doorstep...

Hubspot | Nov 9, 2022

Conduct multiple webinars across geographies within HubSpot
Conduct multiple webinars across geographies within HubSpot

In certain service and product categories, webinars build traction, establish customer interest and foster relationships. The problem is sustaining it and keeping up the momentum going. Working to a...

Hubspot | Oct 17, 2022

Tap into HubSpot’s CPQ potential
Tap into Hubspot’s CPQ potential

Determining the price for a single product is relatively easy – but coming up with a price for a combination of products and services within a quote is complex. There is software to help manage that...

Hubspot | Oct 12, 2022

Streamline event attendance and leads within HubSpot
Streamline event attendance and leads within HubSpot

Trade events are an important source of lead generation. They also help B2B companies stay abreast of industry developments and innovations and keep an eye on the competition! Companies allocate...

Hubspot | Oct 6, 2022

Build a flexible incentive system for your sales team inside HubSpot
Build a flexible incentive system for your sales team inside HubSpot

Incentives are a proven way to improve the performance of sales teams. But calculating the incentives across product categories may be a complex exercise. Or else, companies go with a percentage...

Hubspot | Sep 21, 2022

Take your social media game to another level
Take your social media game to another level

It’s easy to get started on social media. But growing and building traction for your brand is another matter altogether. Each platform has its own rules and mastering them takes time. Even growing...

Hubspot, Social Media | Sep 15, 2022

Ramp up conversion rates with HubSpot
Ramp up conversion rates with HubSpot

Lead generation is the starting point. And increasing lead generation without improving conversion is like leaking revenue. To lower lead costs, ramp up conversion! Look at it this way – a single...

Hubspot | Sep 6, 2022

Play the long game. Own your customer relationships.
Play the long game. Own your customer relationships.

If you buy customer lists from database companies, no matter how genuine they are, you’re technically ‘renting’ a customer. You don’t own the contact because the customer knows nothing about you....

Email Marketing, Hubspot CRM | Aug 24, 2022

Are you using attribution reporting to diagnose marketing effectiveness?
Are you using attribution reporting to diagnose marketing effectiveness?

It’s hard enough to get marketing strategy implemented. So why is attribution reporting a key measure? For 3 main reasons. The first is to determine which of your campaigns is working in comparison...

Hubspot | Aug 17, 2022

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