E-Books
A collection of e-Books spreading across the horizontals and verticals of Digital Marketing.
A collection of e-Books spreading across the horizontals and verticals of Digital Marketing.
As of 2016, 49% of marketers are using marketing automation and 67% of Marketing Leaders currently use a Marketing Automation Platform. – Salesforce “State of Marketing” (2017).
With the industry expanding, it’s getting more difficult to choose the solution to your marketing automation needs. Marketing automation drives a 14.5% increase in sales productivity and a 12.2% reduction in marketing overhead.
Take a look at personal reviews of some of the actual user experiences in our CMO’s guide to Top 10 Marketing Automation Platforms and see which one will serve your industry best.
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Insights and Trends
HubSpot Product Updates: Insights into November 2023
HubSpot rolled out several enhancements this November, providing users with improved features to streamline their operations. Let's explore the key aspects of these updates. 1. Simplified User...
Hubspot CRM, HubSpot Analytics | Dec 8, 2023
Roadmap for Implementing a Transparent Closing Strategy
Closing deals can be a challenge, especially for those new to sales. This blog will explore a straightforward four-step roadmap for implementing a transparent closing strategy, drawing insights from...
Hubspot CRM, Sales Hub | Nov 24, 2023
Skills You Need in the AI Era
It's true that AI can now do many things that humans used to do, like writing code, making content outlines, and filling out tax forms. This has led to a big question: How can humans keep their jobs...
AI, Data Driven Strategy | Nov 16, 2023
A Step-by-Step Guide to Understanding SEO Recommendations on Hubspot
The online world is a vast and competitive space, and to make your mark, it's vital to embrace SEO best practices. These recommendations are categorized based on their impact, complexity, and the...
SEO Best Practices, SEO Optimisation | Nov 2, 2023
Marketing Content with AI: Which Tool Reigns?
In the world of marketing, words are crucial. Even experienced writers sometimes can't keep up with the constant need for good content. This is where artificial intelligence (AI) comes to the...
The Full Potential of User Notifications in HubSpot
User notifications serve as your alert system, making sure you're informed about important actions and events happening within your HubSpot account. The power lies in your hands as you can customize...
Hubspot, Marketing Automation | Oct 19, 2023
Case Studies
Custom API Development
On-page pop-up interventions based on user interaction without any development effort but using 3rd party tools (only).What did the client want? What did the client want? Display customized messages...
HubSpot Zoho Integration
What did the client want? ZOHO CRM was connected to HubSpot using Zapier to sync-up data. This setup had to be audited and troubleshot. Zaps were to be tested out to ensure that it was working...
Hubspot Custom Integration
What did the client want? Integrate HubSpot with their RMS (a CRM), which is used for managing their sales pipeline, product rental tracking and invoices. Sync-up the RMS contacts DB with HubSpot to...
Hubspot Custom Integration
Custom Integration: HubSpot with 3rd party web application (proprietary) Custom email messaging driven by workflows and smart lists for lead segmentation at real-time (contextual & personalized) ...
Glolife Care Equipments
Successfully generated over 1.5k leads. GloLife Care Equipments Pvt. Ltd. pioneered the manufacturing of feminine hygiene products such as sanitary napkin vending machines and incinerators, with...
Monash University
The university saved significant dollars in travel and stay. Monash University is a public research university based in Melbourne, Australia, that ranks among the world’s top 100. Their aim is to...
Cooper Elevators
Conversions increased from almost none to over 700. Cooper Elevators established in the year 2000, manufactures elevators of all types and specializes in Machine Room-Less Elevators and Automatic...