E-Books
A collection of e-Books spreading across the horizontals and verticals of Digital Marketing.

A collection of e-Books spreading across the horizontals and verticals of Digital Marketing.
SEO is very important to ensure that customers find your business in the vast annals of search engines. Visibility for any business is crucial (SEO). At the same time, getting the right information to the right visitor is equally important (Inbound).
Consider this eBook your SEO manual of sorts, that touches on all the most relevant aspects of SEO and Inbound Marketing, that is trending right now, focusing on:
- What is SEO?
- SEO 101 – Improve Your Website Ranking
- How does SEO help your business grow?
- 5 Ways to use CRM for SEO
- 5 SEO Tips & Tricks
- SEO vs Inbound Marketing
- Difference between SEO and Inbound Marketing?
- 5 SEO Trends to Expect in 2017
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Insights and Trends
Assigning leads to associates outside HubSpot – and organising them
In most cases, companies look to generate leads for sales departments within. But there are situations where the lead needs to be directed to associates like resellers or partners who do not have...
Hubspot | Jan 31, 2023
Exploring smart content possibilities
When people read about smart content in HubSpot, they assume it is about serving the right content to the right audience. That’s part of the definition but it starts with understanding who your...
Hubspot | Jan 23, 2023
HubDB -the versatile way to manage diverse web content requirements
Companies change over time. Employees join and leave. Clients are added and some of them remain active while others may drop off. Personnel at client locations change. People get promoted within...
Go deeper into workflows with HubSpot
Repeating mundane tasks, gathering information within a set period to create reports, automating responses to common questions, triggering emails when a lead form is filled up – these are what...
Hubspot Workflow | Jan 9, 2023
How many social media channels should a brand be on?
Omnichannel social media marketing is what brands follow. They don’t want to lose out on customers who flip between channels. Since you have to go into programmatic to follow them around all the...
Hubspot, Social Media Marketing | Jan 2, 2023
Does long content work better on web pages than short content?
This is an ongoing debate that carried over from traditional advertising and continues in the digital realm. There are those who believe that well-written long content has the best chance to...
Hubspot | Dec 26, 2022
Case Studies
Custom API Development
On-page pop-up interventions based on user interaction without any development effort but using 3rd party tools (only).What did the client want? What did the client want? Display customized messages...
HubSpot Zoho Integration
What did the client want? ZOHO CRM was connected to HubSpot using Zapier to sync-up data. This setup had to be audited and troubleshot. Zaps were to be tested out to ensure that it was working...
Hubspot Custom Integration
What did the client want? Integrate HubSpot with their RMS (a CRM), which is used for managing their sales pipeline, product rental tracking and invoices. Sync-up the RMS contacts DB with HubSpot to...
Hubspot Custom Integration
Custom Integration: HubSpot with 3rd party web application (proprietary) Custom email messaging driven by workflows and smart lists for lead segmentation at real-time (contextual & personalized) ...
Glolife Care Equipments
Successfully generated over 1.5k leads. GloLife Care Equipments Pvt. Ltd. pioneered the manufacturing of feminine hygiene products such as sanitary napkin vending machines and incinerators, with...
Monash University
The university saved significant dollars in travel and stay. Monash University is a public research university based in Melbourne, Australia, that ranks among the world’s top 100. Their aim is to...
Cooper Elevators
Conversions increased from almost none to over 700. Cooper Elevators established in the year 2000, manufactures elevators of all types and specializes in Machine Room-Less Elevators and Automatic...