Companies have their own ways of keeping track of prospects and customers. Some of these are fairly efficient and meet required needs.

Where they fall short is in integrating marketing, lead generation and follow up as well as services. HubSpot CRM integration by Blueoshan helps to align all these different departments into a single cohesive structure.

Marketing managers are able to schedule, launch and track campaigns across all digital platforms. When leads are generated as a result of the marketing effort, they are passed on to Sales and both departments can work in tandem to convert leads generated.

Blueoshan migrates existing customer lists from their existing formats, creates the workflows necessary and trains the teams involved to derive the maximum benefits from the implementation.

HubSpot CRM works best when it integrates into all departments involved and determines what works best to convert prospects - as well as the conversion rates and the effectiveness of marketing campaigns